Inspired by victorian jewels and regal crests bombay sapphire is marketed in a flat sided sapphire colored bottle that bears a picture of queen victoria on the label.
Logo bombay sapphire gin label.
Our world famous gin in its distinctive blue bottle.
Adding a shot of augmented reality to bombay sapphire gin bottles.
Everything in the bombay sapphire logo resembles precious stones and cut jewels.
For this campaign we teamed up with shazam and bombay sapphire to create a unique ar experience for bombay sapphire customers using the bottle label as the activation point.
Every drop contains 10 hand selected botanicals from exotic locations around the world.
Augmented reality has so many great applications in the packaging and consumer goods space.
Bombay sapphire is a brand of gin that was first launched in 1986 by english wine merchant idv in 1997 diageo sold the brand to bacardi.
Bombay sapphire served over cubed ice in a traditional copper mule mug charged with spicy ginger beer and finished with freshly squeezed lime adding balance to the serve.